Marty CaganAuthor and consultant · Silicon Valley Product Group
”this is from one of my favorite books”
The inmates are running the asylum
Alan Cooper · 1999 · 192 pages
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About the book
Alan Cooper, a legendary software designer, argues that the technology industry has given too much power to programmers and engineers, resulting in confusing and unintuitive products that serve machines rather than users. He proposes a revolutionary approach based on personas and a deep understanding of users' real needs.
The book is a passionate manifesto for the importance of user-centered design and how technology should be humanized. Essential reading for designers, developers, and anyone interested in how technology can better serve humanity.
Book details
| Author | Alan Cooper |
|---|---|
| Original title | The Inmates Are Running the Asylum |
| Year of publication | 1999 |
| Pages | 192 |
Recommended by 1 person
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