Changpeng ZhaoFounder and former CEO · Binance
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Jay Baer argues that critics and haters are opportunities in disguise to improve your business and brand. The book presents strategies for engaging dissatisfied customers, transforming negativity into constructive feedback, and building more loyal communities through authenticity and empathy.
| Author | Jay Baer |
|---|---|
| Original title | Hug Your Haters |
| Year of publication | 2013 |
| Pages | 270 |