Changpeng ZhaoFounder and former CEO · Binance
Recommended
Loonshots
How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries
Safi Bahcall · 2018 · 480 pages
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About the book
Safi Bahcall explores the physics behind innovation, showing how organizations can create environments where "crazy" ideas thrive and transform into revolutionary innovations. The book examines the organizational structures that separate "loonshots" (bold projects) from conventional business, offering a scientific model for balancing risk and reward in a corporate environment.
With examples ranging from military history to the technology industry, the author demonstrates how large companies often suppress innovative potential and proposes practical strategies for cultivating a culture in which brilliant ideas receive the funding and support they need to flourish.
Book details
| Author | Safi Bahcall |
|---|---|
| Year of publication | 2018 |
| Pages | 480 |
Recommended by 2 people
Daniel KahnemanPsychologist and economist · 2002 Nobel Prize in Economics
Recommended
Endorsement printed in the book
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