Creativity, Inc.
Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmull · 2014 · 368 pages
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About the book
Ed Catmull, co-founder of Pixar, opens the doors to the most creative and innovative company in the world. He shares the philosophies, practices, and structures that allowed Pixar to produce hits like Toy Story, Monsters, Inc., and Up, while facing the challenges of maintaining creativity even after being acquired by Disney.
An essential read for anyone interested in building innovative cultures, managing creative talent, and solving complex problems.
Book details
| Author | Ed Catmull |
|---|---|
| Year of publication | 2014 |
| Pages | 368 |
Recommended by 3 people
Demis HassabisCo-founder and CEO · DeepMind, Google DeepMind
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Michael MauboussinStrategist and author · Santa Fe Institute, Morgan Stanley
”Best business book I've read in a long time.”
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