Mark CubanBusinessman and investor · Dallas Mavericks, Shark Tank
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Cold Calling Techniques (That Really Work!)
Stephen Schiffman · 2000 · 150 pages
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About the book
Stephen Schiffman presents proven strategies and practical techniques for cold calling — the art of making unsolicited calls with the goal of generating sales opportunities. The book offers scripts, persuasion tactics, and methods for overcoming objections, designed for sales professionals seeking to improve their effectiveness in prospecting.
With a focus on measurable results and a direct approach, the book serves as an essential manual for those working in consultative sales who seek to increase their conversion rate.
Book details
| Author | Stephen Schiffman |
|---|---|
| Original title | Cold Calling Techniques |
| Year of publication | 2000 |
| Pages | 150 |
Recommended by 1 person
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